NSFW: Cassetteboy

Not suitable for viewing a) in front of your boss, b) by your kids, or c) by you if you are a sensitive soul.

If you’ve ever seen the UK television show The Apprentice, featuring big deal businessman Sir Alan Sugar, you’ll probably agree that this is one of the funniest videos on YouTube.

This amazing video remix was painstakingly edited by London-based music/comedy double-act Mark Bolton and Steve Warlin, together known as Cassetteboy. Cassetteboy’s other creations mock the TV show Dragon’s Den, the Harry Potter films, the internet and a whole host of other vulnerable victims.

It might seem like they’re just horsing around – and they surely are, and that is not unpraiseworthy – but this type of video remix also represents a real progression in an established lineage of art history. It began with the cut-up technique, which involves cutting up a piece of text and rearranging it to create a new passage. This was pioneered by the Dadaists of the 1920s, and popularised by American writer William Burroughs in the 50s and 60s. It has also influenced the lyrics of David Bowie, Kurt Cobain and Thom Yorke. Music remix, video remix and the now-familiar copyright wars are all modern descendants.

If you want to experiment with cutting together a video of your own without getting your hands too dirty, take a look at Channel 4’s Twist Our Words website.

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